Posted at 15:10h
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The portfolio is extremely important for permanent makeup artist. Having looked at the master’s works, the client decides whether to be a procedure or not to be. And these are not empty words. Recently, we've conducted an open survey to figure out which factor most affects the choice of a the client. In the photo below you can see the result - customers have become more legible, they no longer want to be "cheaper", but crave "beautiful", "natural" and "high-quality" work! And this is pleasing, as it will obviously lead to a decrease in the number of unnatural and unsuccessful permanent makeup.
Therefore, the portfolio of any master should increase customer confidence
as much as possible. We will discuss today how to achieve this.